Admission Helpline1800121288800

Best BBA Strategic Human Resources College in Punjab, India

“India’s One-of-a-Kind Tech-Driven BBA in Strategic HR – Where AI, Automation & Innovation Shape Next-Gen HR Leaders”

Chandigarh University introduces the BBA in Strategic Human Resources (SHR)—a pioneering undergraduate program that integrates AI, automation, and HR analytics to shape the next generation of HR leaders. With businesses increasingly relying on HR technology, this program equips students with cutting-edge tools, global certifications, and real-world HR strategies to enhance workforce management and decision-making.

Scope After BBA Strategic HR

In today’s rapidly evolving business landscape, the role of HR has transformed beyond traditional functions—becoming a strategic driver of innovation, talent optimization, and business growth. The BBA in Strategic Human Resources (SHR) at Chandigarh University is designed for the next generation of HR leaders who want to harness the power of AI, automation, and data analytics to revolutionize workforce management.

With industries shifting towards tech-driven HR solutions, the demand for professionals skilled in HR analytics, AI-driven recruitment, and digital workforce management is at an all-time high. This program empowers students to go beyond routine HR tasks and become architects of workplace transformation—shaping policies, driving employee engagement, and fostering organizational success.

Message from HOD (BBA - APEX)

HOD (Management-APEX)
Dr. Bhupinder Pal
Singh Chahal

Professor & HOD, Management-APEX

The future of HR is tech-driven, strategic, and innovative—and so is this program! At Chandigarh University, we empower future HR leaders with expertise in AI, automation, and HR analytics to revolutionize workforce management. With hands-on training, global certifications, and real-world projects, you’ll master AI-powered recruitment, people analytics, and employee engagement strategies. Whether you aim to work with top organizations or shape the future of HR, this program is your launchpad to success. Join us and be part of the HR transformation—because the future of work needs strategic, tech-savvy, and visionary HR leaders like YOU!

Study Abroad
Program Exchange
Education Loan
Scholarship
Apply Now
glance icon

Department at
a Glance

  • Next- Gen Industry Collaborated Programs in association with IBM, ICICI, Tally & Flip
  • Globally Comparable, Contemporary Curriculum
  • Live Projects for Experiential Learning
  • Unprecedented Industry Patronage
  • Professional Grooming via 360° Pre- Placement Training
  • Excellent Placement Track Record
glance icon

Academics
Excellence

  • Industry Oriented Curriculum Comparable with World’s Top Universities
  • Flexible Choice Based Credit System (FCBCS)
  • Project Based & Experiential Learning
  • More Than 70 Open Electives To Pursue Inner Delight
  • Advanced Technologies & Integration For Premium Placements
Your Department in a Nutshell

Chandigarh University BBA Strategic HR
Eligibility & Fee Details

Top Business Management College in Punjab and India

BBA Strategic HR
Scholarships

Program Features

  • Gain practical insights through an Industry-Focused Curriculum led by domain experts.
  • Earn 10+ Global Certifications, including cutting-edge topics like AI in HR and HR Analytics.
  • Train with real-world HR software, labs, and internships for immersive hands-on learning.
  • Connect with international mentors and receive personalized placement guidance.
  • Experience applied learning in Behavioural Labs, Analytics Labs, and HRM Labs.
  • Bridge the gap between theory and practice through case studies, research projects, and social internships.
  • Engage in workshops and seminars delivered by global industry leaders via the Centre of Excellence.
  • Access world-class platforms like Coursera and LinkedIn Learning to expand your knowledge base.

Top Recruiters

Top companies recruiting Mechatronics Engineers are as follows:

Recruiters logo
Recruiters logo
Recruiters logo
Recruiters logo
Recruiters logo
Recruiters logo
Recruiters logo
Recruiters logo
Recruiters logo

Career Prospects

  • Talent Acquisition Associate
  • HR Data Analyst
  • Employee Relations Coordinator
  • Compensation and Benefits Associate
  • Training and Development Coordinator
  • HR Compliance Associate
  • Diversity and Inclusion Assistant
  • HR Technology Assistant
  • Employee Wellness Coordinator
  • Organizational Development Assistant

Global Certifications Offered

  • Generative AI in HR
  • HR Analytics and People Analytics
  • AI-Driven Recruitment Strategies
  • Behavioral & Compensation Analytics
  • Advanced Workforce Analytics
  • Employee Wellness & Engagement Certifications

Cutting-Edge Tools & Technologies

  • SAP HRM – Enterprise HR management
  • HireVue & Pymetrics – AI-powered recruitment platforms
  • HR Analytics & BI Tools – Tableau, Power BI
  • Workforce & Employee Engagement Software

Record Breaking Placement Numbers

28 LPA 28 LPA
18 LPA 18 LPA
14 LPA 14 LPA
8 LPA 8 LPA

Why Choose Chandigarh University’s BBA - SHR?

USB offers specialized programs that are well suited if you want the broadest possible career options and the blend of skills necessary for certain niche careers. Best BBA SHR College in Punjab offer you many options to specialize and combine interests. The greatest advantage of these programs is their flexibility; along with specializations, you have a broad range of elective subjects, so you can essentially custom-build your own qualification.

  • Tech-Driven Learning – Gain expertise in HR Analytics, AI in HR, and People Analytics to optimise workforce strategies.
  • Behavioral Labs & Real-World Training – Hands-on experience through AI-driven tools, behavioral simulations, and live internships.
  • Guaranteed Career Support – 100% placement assistance with top recruiters like TCS, Tata Steel, Paytm, Jio, and Nestlé.
  • Globally Recognised Certifications – Industry-leading credentials in HR technology, analytics, and workforce management.

What makes Apex
Institute of Management Unique?

Apex Institute of Management is ranked among the Best Management Institutions and has earned recognition for its unique style of teaching & experiential learning. The competency directed curriculum puts together the latest in terms of carefully aligned inputs sourced from best of leading B-Schools.

The curriculum lays the foundation for a conceptual and analytical understanding of Indian and international business.

Unique icon
Research & Consultancy as an integral part of the curriculum
Unique icon
Industry-oriented Professional Electives to enhance employability
Unique icon
State-of-the-Art Lab Facilities for enriching the practical experience of students
Unique icon
Regular Workshops & Seminars by industry experts
Unique icon
Hands-on Training on Software(s) like CFD, ANSYS, CATIA, MAT LAB, etc.

Vision

To create excellence in business for nurturing value driven business leaders with analytical and entrepreneurial mindset to foster innovative ideas in order to transform the word and serve the society.

Mission

The Mission of the Department of Business Management, Chandigarh University is to:

  • M1 : Design a unique competency directed and industry relevant curriculum with outcome oriented teaching learning process facilitated by world class infrastructure.
  • M2 : Enhance students’ cognitive, research, analytical, ethical and behavioral competencies through programs that equip them to meet global business challenges in the professional world.
  • M3 : Facilitate student centric sound academic environment with co-curricular and extra-curricular activities to groom and develop future ready business professionals.
  • M4 : Design a transparent evaluation system for objective assessment of the program learning.
  • M5 : Align meaningful interactions with the academia, industry and community to facilitate value driven holistic development of the students.
  • M6 : Develop ethical and socially responsible entrepreneurial attitude for harnessing the environmental opportunities through creativity and innovation for a vibrant and sustainable society.
Vision and Mission of Business Strategic HR
Companies
in Recruiters List
Partner logo
Partner logo
Partner logo
Partner logo
Partner logo
Partner logo

Chandigarh University has Welcomed Students from more than 50 Countries

With more than 100+ Bachelors, Masters, and Doctoral programs to choose from, CU is one of the highly preferred destinations for International Students.

Explore More

A Guide to
Discover.
Learn.
Empower.

Career Guide 2024

View More

Predict Your
Future Career

Apply to view report

Apply Now

Detailed Report
on CU
Placements

View More

How to Apply?

Want To Become
An Expert In Your
Job Field?

Stay Fearless And Get Ready To Conquer Your Coursework. According to the U.S Bureau of Labor Statistics, the total employment is projected to grow by 165.4 million over the 2020–30 decade, which means an increase of 11.9 million jobs.

Apply Today